Issue №01 · Search · AI Discovery

The audit standard
for the new search stack.

Profound411 crawls any property and ranks every page 1–100 across SEO, AIO, AEO, GEO and conversion. One pass replaces a stack of Screaming Frog, Ahrefs site audit, manual schema review, and a custom ChatGPT prompt — built for in-house teams and agencies briefing senior stakeholders.

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Featured · Sample report

profound411.ai · /pricing
Report · 12 pages

Overall score

75

Issues

3 critical · 8 major · 14 minor

SEO · Search visibility87
AIO · AI ingestion74
AEO · Answer engines62
GEO · Generative / local71
CONV · Conversion81
Crawled 04:21:08 UTC Export PDF

5

Scoring axes

1–100

Per-page rating

3

Severity tiers

PDF · CSV

Client deliverables

Section №02 · The product

What Profound411 does, in one paragraph.

Profound411 is a website audit platform purpose-built for the AI search era. You point it at any domain and it crawls every reachable page — respecting robots.txt and rate limits — then scores each URL on five distinct dimensions: classic Search Engine Optimization (SEO), AI Optimization (AIO) for large language models, Answer Engine Optimization (AEO) for featured snippets and voice, Generative Engine Optimization (GEO) for Perplexity and Google AI Overviews, and Conversion Rate Optimization. Each score is a 1–100 rating backed by deterministic checks and AI analysis, with every finding tagged minor, major or critical so engineering knows exactly what to ship first.

Instead of stitching together a traditional crawler, a backlink tool, a schema validator, a Lighthouse run and a manual ChatGPT prompt audit, Profound411 delivers one unified report — exportable as a branded PDF, a CSV for spreadsheets, or a public share link for clients and stakeholders.

Section №03 · What we grade

Five scores.
One crawl.

Every page gets a 1–100 rating per category alongside a prioritized list of findings. Built for boardroom reporting and engineering backlogs alike.

Read the methodology

SEO

01

Search Engine Optimization. Title, meta, headings, canonical, internal links, Core Web Vitals — every classic Google ranking signal.

AIO

02

AI Optimization. Structure that LLMs like ChatGPT and Gemini can ingest cleanly — schema graph, OG tags, headings, lists.

AEO

03

Answer Engine Optimization. FAQ/HowTo schema, question-style headings, snippet-length passages built for direct answers.

GEO

04

Generative Engine Optimization. Local NAP plus citation-ready Article structure that Perplexity and Google AI Overviews pick up.

Conversion

05

Conversion Rate Optimization. CTAs, forms, social proof and trust signals scored as rigorously as your meta tags.

Section №04 · How it works

From URL to executive report in one pass.

STEP / 01

Point us at a URL

Paste a root domain. Profound411 respects robots.txt, sends a friendly user-agent and crawls up to your plan's page limit.

STEP / 02

Hybrid analysis runs

Deterministic rules score the obvious. Lovable AI handles intent, content clustering and AI-SERP citation checks.

STEP / 03

Prioritized findings

Each page lands with five scores 1–100 and a triaged minor / major / critical issue list ready for engineering.

Section №05 · Definitions

SEO, AEO, AIO, GEO — defined.

Four overlapping disciplines that decide whether buyers find you on Google, ChatGPT, Perplexity or Google AI Overviews. Profound411 measures all four.

Search Engine Optimization

What is SEO?

SEO is the practice of structuring a website so that traditional search engines like Google and Bing rank it for relevant queries. It covers technical signals (crawlability, Core Web Vitals, schema), on-page signals (title tags, headings, internal links) and off-page signals (backlinks, brand mentions).

Answer Engine Optimization

What is AEO?

AEO optimizes content for direct answers — Google featured snippets, voice assistants and answer-first surfaces. Pages win by using question-style headings, FAQ and HowTo schema, and concise 40–60 word answer passages immediately under each question.

AI Optimization

What is AIO?

AIO prepares content to be ingested cleanly by large language models like ChatGPT, Claude and Gemini. It emphasizes structured data (JSON-LD schema), semantic HTML, clean heading hierarchy and machine-readable lists so LLMs can quote and cite your pages accurately.

Generative Engine Optimization

What is GEO?

GEO is the discipline of ranking inside generative search results — Perplexity, Google AI Overviews, ChatGPT Search and Copilot. It blends classic SEO with citation-worthy formatting: source-rich Article schema, declarative claims, and verifiable facts engines will cite.

Section №06 · Who it's for

Three teams. One audit standard.

In-house marketing teams

Replace quarterly SEO audits with continuous, scheduled crawls. Catch regressions before Google does, share trend dashboards with leadership.

  • Weekly scheduled crawls
  • Regression alerts per category
  • Executive-ready PDF exports

SEO & digital agencies

Audit a portfolio of client sites from one workspace. White-label reports, branded PDFs and per-client presets keep deliverables on-brand.

  • Multi-site workspace
  • White-label client portal
  • Branded exports & comments

Developers & DevRel

Run audits in CI before shipping. Detect noindex regressions, broken canonicals and schema breakage as code changes land.

  • Headless crawl API
  • JSON & CSV machine output
  • Critical/major/minor severity

Section №07 · Benefits

What you actually get back.

01 / 03

Faster audits

What used to take a senior consultant a week now ships in under an hour — fully scored, prioritized and exportable.

02 / 03

5 axes

Of measurement

Most tools score SEO. We score SEO, AEO, AIO, GEO and conversion — the five surfaces buyers actually find you on in 2026.

03 / 03

0

API keys to manage

Crawling, AI, citation checks and PDF rendering all run on Profound411's infrastructure. No OpenAI, no headless Chrome, no DevOps.

View pricing Start a free crawl Save 20% with annual billing on Growth & Agency

Section №08 · Why Profound411

Why teams pick Profound411

01 / 03

Built for the new search stack

Google still matters — but answers now come from ChatGPT, Perplexity, Claude and Gemini. We grade for all of them in one pass.

02 / 03

Hybrid, not AI hand-waving

Deterministic checks where the rule is clear. AI where context matters. Every signal that fed a score is visible and auditable.

03 / 03

Ship findings, not spreadsheets

Public share links, branded PDFs and inline comments keep clients, content teams and engineers on the same plan.

"We replaced three separate tools and a weekly manual prompt audit with Profound411. The AEO and AIO scores told us exactly which pages Perplexity was citing — and which ones it wasn't."

Head of Content, Series B SaaS · 240-page marketing site

Section №09 · FAQ

Frequently asked

Not seeing your question? Talk to the team.

What does Profound411 actually do?+

Profound411 crawls a website, scores every page 1–100 across SEO, AIO, AEO, GEO and conversion, measures Core Web Vitals for both mobile and desktop, and returns a prioritized fix list with workflow status tracking so you know exactly what to ship first.

What is the difference between SEO, AEO, AIO and GEO?+

SEO ranks you on Google. AEO wins direct-answer placements like featured snippets and voice. AIO makes your content ingestible by LLMs like ChatGPT. GEO earns citations inside generative engines like Perplexity and Google AI Overviews. Profound411 grades all four in a single crawl.

How is this different from a traditional SEO crawler?+

Classic crawlers only check Google-era signals. Profound411 also grades LLM ingestion (AIO), answer-engine readiness (AEO), generative-search citations (GEO), CTA quality with primary/secondary classification, mobile + desktop Core Web Vitals, JSON-LD validation, and a site-level Site Health score covering broken links, orphan pages, asset caching and duplicate content.

Do you measure Core Web Vitals?+

Yes. Enable CWV on any crawl and Profound411 pulls LCP, INP and CLS from PageSpeed Insights for both mobile and desktop in parallel, tags each page Passing / Needs improvement / Failing per web.dev thresholds, and shows a worst-device rollup so you can sort your slowest pages instantly.

How does the score breakdown work — is my score a black box?+

Never. Every page score is fully traceable through a three-level drilldown: Overall → Category deductions → Individual findings. Click any category to see which checks contributed points, then click a check to see the raw findings behind it.

Can I track fixes as I ship them?+

Yes. Every finding can be marked Planned, In Progress or Fixed, with notes attached. Statuses persist across recrawls, turning each audit into a live engineering backlog instead of a static PDF.

How does CTA and conversion scoring work?+

Profound411 detects buttons, ARIA roles, tel:/mailto: links and inline CTAs, then scores each phrase 0–100. CTAs are classified as Primary (checkout, book a demo), Secondary (learn more) or Generic (click here), grouped by Hero vs Body location, and folded into the Conversion score. Form friction, alt text on up to 150 images and trust signals also feed the score.

Will my pages get cited by ChatGPT, Perplexity or Google AI Overviews?+

The AI-SERP simulator runs real prompts against your topics, captures which sources the answer engines cite, then checks your pages against those citation patterns. The AIO and GEO scores tell you exactly what structural changes raise your citation odds — and robots.txt / llms.txt probing tells you if AI systems are even allowed to read you.

Do you respect robots.txt and rate limits?+

Yes. Profound411 honors robots.txt, sends a clearly identified user-agent, and throttles per host. You can also restrict each crawl to a specific path or subdomain.

Can I share a report with a client or stakeholder?+

Every crawl has a public share link plus branded PDF and CSV exports. Growth and Agency plans white-label the report header with your logo and accent color. Crawls can also be marked Reviewed with timestamped notes.

How often should I re-audit my site?+

Most teams run a fresh crawl weekly to catch regressions. High-velocity content sites schedule daily crawls. After a major redesign or migration, run an audit before and immediately after launch to baseline the delta.

Does Profound411 fix issues automatically?+

Growth and Agency plans include AI-suggested fixes for common findings — title rewrites, missing schema, alt text and snippet length tuning. You review and ship; we never push changes to your site directly.

Which AI model do you use?+

Profound411 uses the Lovable AI gateway — no API key required from you. Models are routed per task: fast deterministic checks stay rule-based, AI is reserved for clustering, intent and citation work.

Is there a free plan?+

Yes — 1 project, up to 20 pages per crawl, 4 crawls per month. Enough to audit a small site or evaluate Profound411 before upgrading to Growth or Agency.

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